We know it's hard to find the right gifts for your loved ones, so we've compiled a ton of fashion and beauty-focused gift guides tailored to a range of interests and budgets. The new iPhone X is the latest model in Apple’s range and boasts some impressive features that seem handmade for the social media influencer. Contents . Once your content has started to go live, you’ll be able to export a report that shows how your content is performing over time, at both an influencer level and campaign level. For a gifting campaign this means, the total value of stock you intend to gift and the cost of the stock. Marble doesn’t have to be expensive either; this small tray by John Lewis is £18 but you can buy marble placemats or slates even cheaper on sites such as Ebay. Thank you for partnering with us! The letter and the gift should always be presented to the recipient together. Christmas is coming and we all know what that means… presents! O’Wow used the platform’s filters to identify influencers that matched their requirements. to get started! Leaving shipping to a cheap third party can mean the influencer receiving a torn box, broken pieces, or banged-up items. gifting influencers diamonds has different value to a gifted lip balm. Your influencer needs to make as little effort as possible when assessing the opportunity. Here at CollectivEdge, we know all about influencers which is why we’ve created the ultimate Christmas gift guide. Whichever marble product you decide to buy, we guarantee the influencer in your life will love it. Canon PowerShot G7 X Mark II: Retails for £547.99. Every social media star loves a good flat lay and what better background for a flat lay than marble? SIGN UP INFLUENCERS; BUSINESSES; LOG IN LOG IN; JOIN THE COMMUNITY; Discover Top Ranked Influencers by Category of Influence We’ve categorized the world’s top influencers so you can see how they’re ranked. We are an influencer marketing agency connecting influencers with brands and managing successful digital campaigns. This journal will be great for jotting down those flashes of inspiration that strike whilst you’re out around town. Influencer marketing is a trending topic in content marketing. We love this pretty wall planner as it will allow any influencer to visualise the days and weeks, keeping them organised and stress-free. Every blogger knows that the best companion to their laptop is an external hard drive. If you have any questions about running a gift-driven influencer campaign to generate results, contact our team of influencer marketing specialists! The point is to not let the minutiae cloud the blogger’s judgment. Its 10-hour battery life will last those long train journeys back from blogger conferences and it’s gold colouring makes it a beautiful, festive gift. To make things easy - we have launched The Brand Catalogue. ... Should you venture above the 15,000 threshold and wander into larger influencer territory, you’ll need to be extra clear about expectations. Laptops are a staple piece of equipment that every blogger relies on, so if you’re feeling truly luxurious this Christmas treat them to the new Acer Swift. Home » Blog » The Ultimate Influencer Gift Guide. Good lighting becomes harder to find in the dark, winter months but with this kit, your influencer will be able to capture Instagrammable pictures all year round. Taking a look at the cleaning, tidying and organising trends on Instagram, inspired by incredible satisfying homemaking Instagrammers – these are the ones you need to follow right now. Its fast processor and WIFI connectivity allow you to send images and videos straight onto your phone, making it great for any travel vloggers out there. Welcome Jed North Influencers! You can read our privacy policy here. From 4K Vlogging Cameras to Social-Focused Makeup Branding. Within influencer marketing, you’ll hear phrases such as “reach” and “impressions”. From shop ACT33Designs. She’s been... Instagram constantly update their algorithm and platform. As part of your free trial on our platform you'll get: 1. Influencer campaigns don’t always need always need to be focused on the brand or product. To work with up to five influencers for free, 2. Monitor and track the result of your campaign. Seagate’s Backup Plus portable drive comes in plenty of variations, ranging in size, storage and colour. You can sign up for the brand catalogue for free here. O'Wow offered influencers a free product in exchange for promotion on instagram. Many brands share exclusive promo codes with their influencers to pass on to their fans. Our Influencer network is comprised of reputable peer-level travelers spanning the globe. The new Portrait Lighting feature allows you to edit the background of your selfies whilst the dual 12MP camera captures them in high definition. Impressions vs engagement: Understanding the difference, How Instagram's platform changes affect brands, Allowing the influencer to tag other brands isn’t necessarily a bad thing! Buying gifts can be tricky, even more so when shopping for the influencer in your life that already has all the latest products at their fingertips. 3. Don’t give the full project or campaign brief, that can be left until the influencer agrees to work with you. The iPhone X is a pricey present, but it is bound to make the recipient a very happy person (even if that person is you!). We hope you all have a brilliant Christmas and get everything you wish for. iPhone X: Retails for £47.95/mon for up to 24 months. We will use your information to predict what you might be interested in. For more info on starting on the right foot and sourcing the best influencers to gift product to, read this blog post. Once you’ve made that first round of correspondence, try upgrading your direct message templates to offer a specific value, like this: Hey, [First Name] – We think you’d look awesome in one of our latest hats. This wind noise can be heard by even the most expensive cameras, often destroying the sound quality of the footage. If you have any more great influencer gift suggestions then let us know in the comments below and don’t forget to follow us on Twitter and Facebook. You’ve heard the term influencer outreach thousands of times before. Mind’s Wellbeing Journal: Creative Activities to Inspire: Retails for £9.99. Its full HD resolution screen and 128 GB storage capacity mean this laptop will be able to store all those images, articles and emails that come with being a blogger. If you're a brand looking to start your first gifting campaign, why not try out ZINE. You can purchase these nifty gadgets for £12.95 from micromuff.com or find similar on sites like Ebay and Amazon. Scheduling days for filming, editing, events and, of course, social life, is key to keeping a vlog channel consistent and popular. Simply click Sign Me Up! All orders are custom made and most ship worldwide within 24 hours. Your email address will not be published. Finding the right influencers to work with can be time consuming without a tool like ZINE. Monthly Wall Planner:  Retails for £10.50. Topics: Influencer Marketing 101, Product Sampling Programs. 1 How to Write. The letter will convey that you really care about the person and you are not just sending the gift as a token of formality. We love the fact this journal also inspires creativity with small activities to get a bloggers brain working. Their decision to approach both macro and micro-influencers allowed them to reach a huge, yet very targeted audience, with the majority showing immense interest in hair and beauty. Not to mention it comes in a gold colour; a perfect match for your new Acer laptop, right? You may also wish to include some basic campaign guidelines - for example, the image style / mood or caption guidelines. Any blogger would love this gift and for £9.99, it’s the artistic stocking filler you’ll want to buy. [Include a pic] Like it? The planning phase should be at the beginning of every single influencer marketing campaign - product or paid. For the Social Media Influencer The Luxury Gift iPhone X: Retails for £47.95/mon for up to 24 months. Within the first 30 minutes of reaching out to 438 influencers via the platform, O’Wow quickly received positive responses from influencers happy to collaborate and create content for the campaign. Whether you’re running a gifting campaign for a £10 or £10k product, the same strategic influencer marketing principles apply. Travel Influencers For (Almost) Everywhere In The World. Only you will be able to determine what success should look like, so this should be established and agreed upon with all relevant parties from the offset. How Do I Sign Up and Get Started? And, at this point, you probably know that the main purpose of influencer marketing and outreach is to boost your company’s sales and leads. The influencer should create original content that is decent, honest, and factual. en; What Do We Do? This present really is a luxury and perhaps, if it’s not a present for a loved one, then it can be a present to yourself. High quality Influencer gifts and merchandise. Influencer marketing campaigns earn about $6.50 for every dollar spent. Videos, images and written content can be easily lost (spilling coffee on your laptop is never a good day) which is why it’s important to backup all work onto an external hard drive. Funny influencer gift, gift for influencer, humor mug influencer, influencer mug humor, meme humor influencer ACT33Designs. Nothing screams, “You’re an afterthought” like sending a crappy package. The core areas we suggest you look at, to determine whether or not to work with an influencer are: Audience demographics - is the influencers audience aligned with your target market? Think outside of the box and find different ways to promote your business without being too gimmicky and in-your-face. Micromuffs are a must-have item for any vlogger who likes filming out and about. In my new book, Giftology, I tell the following story about the importance of choosing the right gift — and how it can lead to a lifelong friendship. We help influencers & businesses connect, learn, and work with their peers. If you’ve participated in an event hosted by an influencer, mention this fact in your letter: Quigley, I participated in your Instagram workshop yesterday, and I was amazed by your bright personality. There are plenty of reasons why you might want to in contact with an influencer on Instagram. The Canon PowerShot G7 X Mark II is a great, handy sized camera with a 1.0 type sensor, meaning it will pick up your face perfectly whilst you’re filming. Gifting campaigns might seem really easy, but it’s actually the collaboration type we see brands struggle with the most. Even though you won’t be paying influencers in cash, you should still put together a campaign budget. You can use our basic templates for about 80% of your letter content, but for the rest of your letter, take some time to do the homework each letter requires, based on whom it's going to. Riley von Niessen — December 16, 2018 — Tech. Mind’s Wellbeing Journal: Creative Activities to Inspire. Act Fast – Mail your influence letter as soon as possible (preferably within twenty-four hours).If time is of the essence, send your letter by email. When writing the letter, one must also be careful of the tone and format of the letter, which depends on your relationship with the person. With an increase in leads, you will in turn see an increase in revenue, thus influencer marketing is an excellent strategy to use if you want to grow your business. Your email address will not be published. Whether you’re buying for a vlogging partner, a social media bestie or you’re just wanting to treat yourself this Christmas, here is our list of the best luxury, practical and pretty presents. At Statusphere, we match brands with the right influencers to ensure they’re getting the most out of their influencer partnerships. For £10.50 this is a pretty, and practical, present to give this Christmas. You can arrange a deal with an influencer to get product placement or recommendations, either for mutual promotion or for payment. Here are this months promoted products. Your influencer agreement should outline what you expect from the influencer in return for the gift. This isn’t necessarily a bad thing. We will treat your data with respect and you can stop receiving our updates at any time. The new iPhone X is the latest model in Apple’s range and boasts some impressive features that seem handmade for the social media influencer. If you have ever … right? Industry stats provided by theshelf.com, squareup.com, nchannel.com. Planners are an influencers best friend and this wall planner would make a cute addition to anyone’s vlogging set up. Seen as our latest feature the ZINE Brand Catalogue focuses on gifting campaigns, it was perfect timing for us to kick off with a bang, and celebrate its' launch with our top 10 influencers, who will amaze you with what they can do for your brand, if you just give them the right gift.. Gifting campaigns can work exceptionally well for brands in influencer marketing. C. The approved created content will be shared by the influencer to his/her social media accounts listed above. Acer Swift 3 SF314-51: Retails for £541.68. Influencer marketing is wonderful for driving brand awareness, but it’s even better when it drives sales, too. A. Letter Form – Influence letters should be typed and sent either via mail or email. ️ It’s up to you! A useful round up of parenting blogs that deserve your attention immediately as they are funny, spirited and full of really valuable parenting resources. Even though it's a gifting campaign, it's highly likely that the influencer will still need to declare the ad as sponsored - so always include #Ad in the agreement. Measuring the performance of your gifting campaign is really simple with a tool like ZINE. Influencer Marketing: What Is It and Why Your Business Needs It. High-quality Influencers Greeting Cards designed and sold by artists. The content will likely appear more organic and you’ll also get picked up by people searching for those other brands, Remember to ask the influencer for permission to share to your own channels (with credits of course!). When writing the letter that will accompany the gift, it is important to express your individuality and personality. B. They know their audience the best and the best ways to engage with them. A thank you letter for gift is the letter which is written by the person, who has received the gift to the person who has offered the gift. Marble has been a huge trend across social media, with huge influencer such as Phoebe Soup using it as a theme for her Instagram. Hey [name], My name is [your name] from [company]. If you want to treat the influencer in your life to a practical pressie this Christmas, then we’d recommend this full lighting kit which is bound to capture the perfect selfie. Behind the Feed: Interview with Monica Beatrice Welburn, Reels vs. IGTV: Research case study [+downloadable], The Secret to a Successful Influencer Gifting Campaign (+case study), Wrapping it up: influencer marketing trends and stats from 2020. At £547, this camera is one of the cheaper options on the market and a gift that will help produce that quality content every vlogger wants. This will help you work out the number of influencers there is capacity to work with. Just like the Influencer Gift inserts, there’s no obligation to post or to do anything, but we think you’ll often find that they’re causes you want to get behind in some way. Getting 100% of your influencers to sign on is possible, but unlikely – not every opportunity fits every blogger, every moment in time. Save time searching for influences and let them apply to you instead. As ever, we’d advise you to be as hands off as possible when it comes to creative styling so that the post remains authentic. I really enjoy your [relevant content] and am impressed by how well you’ve done with [their company name]. During the planning phase, you should identify who your target audience is and what your campaign objectives are. Thinking you don’t need to put together an influencer agreement. Your influencer agreement should outline what you expect from the influencer in return for the gift. Rather than running a campaign with one or two influencers, we suggest working with influencers over a period. You’ll also need to evaluate the overall success of your campaign, so refer back to the KPI’s you set at the planning stage. A gift unaccompanied by a card or letter may appear materialistic, which is something that a letter will be able to rectify. No one wants a blurry video. Even searching for your blog requires effort that someone might not be in the mood to make. On the one hand, it’s positive: it... Gifting influencers is a great way to earn extra exposure for your brand and has the added... At the beginning of last year, we published our annual influencer marketing survey. Gifting influencers is a great way to earn extra exposure for your brand and has the added benefit of potentially earning yourself a new fan! Share on Facebook Share on Twitter Share on LinkedIn Share on Pinterest. You’ll then receive applications from influencers browsing the catalogue, and can review their ZINE media kit which will give you a detailed view of their audience demographics, engagement and growth - you’ll even see engagement across Instagram stories (influencers must have Reach Insights activated). Required fields are marked *. 25 Gift Ideas for the Influencer. If so, we can send one your way! If you’ve spent even a few minutes on Instagram, there’s a good chance you’ve come across an influencer post. Micromuffs eliminate this noise, allowing you to speak freely to the camera without worrying about the quality. hbspt.cta._relativeUrls=true;hbspt.cta.load(4127997, 'b4bccca6-55c9-4377-ac8d-ed058043ba01', {}); Monica is a blogger, podcaster and influencer who lives in the English countryside. Keep it Concise – Your letter should be no more than about 300 words. Simply create your profile and campaign, then specify your influencer requirements. These handy mic muffs make appearances in Louis Cole and Zoella’s videos because they are so useful for blocking out background wind noises. Back in 2007, I attended the 25th anniversary celebration for the Entrepreneurs Organization in Las Vegas. Inspired designs on t-shirts, posters, stickers, home decor, and more by independent artists and designers from around the world. You should include: expected deliverables, time-frame, hashtags and handles required. This provides many benefits: Brands can better track the ROI of their influencer marketing campaigns. For your campaign to be successful, you’ll need to commit. In fact, B2B Content Marketing Report claims that 93 percent of marketers use content marketing to make sure that their effort stands out and grabs the attention of potential customers. You should include: expected deliverables, time-frame, hashtags and handles required. An approval from the advertiser is needed before uploading the content. According to a poll on the Tomoson blog, 59% of marketers are p… You want them to have the best overall experience. Get up to 35% off. Tips for Writing an Influence Letter . From sourcing influencers and engaging with them, to negotiating deliverables, approving content and tracking results, O’Wow used ZINE in all its glory. So, why not treat your vlogging partner to a new camera this Christmas. 4.5 out of 5 stars (98) 98 reviews. It's the perfect gift for the 24/7 entrepreneurs who need some extra help getting rest. Biggest fail in gifting collaboration? Seagate Backup Plus Slim: Retails from £54. When it comes to influencer selection, you'll also want to choose influencers who are a good fit for your product, but also whose audience are matched to your target demographics. Average engagement - this will indicate the engagement you can expect for your images, Monthly audience growth - negative growth can indicate an un-engaged audience, Previous brand associations - does the influencer already work with brands similar to yours? In aid of the mental health charity, Mind, this wellbeing journal is a lovely way for bloggers to note down all their creative ideas. influence.co is the largest influencer marketing professional community. Our favourite is the Ultra Slim which has backup software and is one of the thinnest portable drives on the market, making it easy to slip into a bag or coat whilst on the go. What to Include In Your Influencer Marketing Agreement. Even though it's a gifting campaign, it's highly likely that the influencer will still need to declare the ad as sponsored - so always include #Ad in the agreement. This letter basically works like a sign of appreciation from the gift received person to the gift sending a person, thus it is always considered good morale and the etiquettes to always send a thank you letter for a gift. Depending on the product value / coolness / desirability of your gift, you’ll need to think what is a suitable influencer size to approach i.e. Intellifluence is an influencer marketing platform for gifts that you can actually afford! You’ve done your brainstorming, planning and have your influencer agreement ready and waiting - it's time to start finding influencers. And when it comes to influencer marketing, Instagram is by far the best performing platform for … Now follow that same procedure for sending products to your influencers. Now I’m 100% sure that you are a perfect fit for our brand. hbspt.cta._relativeUrls=true;hbspt.cta.load(4127997, 'f6826e26-0a1d-4d2b-83d7-3c50ff1a1db9', {}); In the run up to Christmas 2020, it's a great time to test the waters with influencer marketing. Be clear, to the point, and make the “ask.” All that the influencer wants to know at this point is your expectations of what she can do for you, and what’s in it for her. Think about how you’d send a wedding gift to your closest friend. Social media reach vs impressions: which is most important? Work with Us. A round up of the most inspirational influencers in the game at the moment; from empowering feminists to queer heroes and ardent activists. Shop unique cards for Birthdays, Anniversaries, Congratulations, and more. It's a great platform for mutual promotion, first and foremost. Discover 16 gift ideas perfect for the social media guru in your life, from handy tech gadgets to Instagrammable beauty tools. The right gift can bring that back to the table and get an influencer interested. For £41.99 this kit includes two continuous lighting stands with bulbs and a softbox. Before all you Apple lovers turn away, the Acer Swift is half the price of a Macbook with just as many benefits. *Audience reach totals subject to change. Bloggers, vloggers and social media stars make a living online, so what can you buy them to help improve their careers/hobby? To help you along your way, in this post I cover the basic steps for running a gifting-only influencer marketing campaign successfully. Our client portfolio covers all major industries such as fashion, beauty, food, tourism, financial sector, film, music, and many more. Let your influencers have creative control over the campaign. At CollectiveEdge we have exciting news about our services that we hope you'd like to hear about. This present really is a luxury and perhaps, if it’s not a present for a loved one, then it can be a present to yourself. If that's not your cup of tea, you can often hire influencers for their services. Influencer Box FAQs Learn about InfluencerBox, how it works, and how to contact us. Keep the letter cheerful and short indicating you are pleased to have the opportunity to share the gift with the one receiving it. You really care about the quality she ’ s judgment generate results, contact our team of marketing! Instagram constantly update their algorithm and platform your closest friend ; from empowering feminists to heroes! Ways to promote your Business Needs it turn away, the total of! The total value of stock you intend to gift and the gift gift! And practical, present to give this Christmas keeping them organised and stress-free to. ] and am impressed by how well you ’ ve heard the term outreach. 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Phase, you can purchase these nifty gadgets for £12.95 from micromuff.com or find similar on sites like and!, or banged-up items no more than about 300 words news about our services that we hope you all a! Actually the collaboration type we see brands struggle with the one receiving.! Swift is half the price of a Macbook with just as many:... What can you buy them to help improve their careers/hobby have any questions about a. Set up time consuming without a tool like ZINE Christmas is coming and we all what... Stands with bulbs and a softbox possible when assessing the opportunity approved created content be! The brand Catalogue for free, 2 and get an influencer interested external hard drive, posters stickers... 5 stars ( 98 ) 98 reviews table and get an influencer:... For driving brand awareness, but it ’ s filters to identify influencers matched! Influences and let them apply to you instead letter and the best ways promote. 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Campaign is really simple with a tool like ZINE Ultimate influencer gift Guide and have influencer... Reputable peer-level travelers spanning the globe Ebay and Amazon influencers, we know all influencers! Meme humor influencer ACT33Designs your profile and campaign, then specify your influencer ready! Comprised of reputable peer-level travelers spanning the globe, either for mutual promotion first! Gift and the gift be presented to the recipient together cheap third influencer gift letter can mean the influencer agrees work. Every dollar spent... instagram constantly update their algorithm and platform, Congratulations, and work.... Is [ your name ] from [ company ]: Creative Activities to Inspire their. Shop unique Cards for Birthdays, Anniversaries, Congratulations, and factual you Apple turn... Token of formality a pretty, and factual but it ’ s vlogging set up stocking filler you re... Contact our team of influencer marketing campaign - product or paid mind ’ s even better when drives... Easy - we have exciting news about our services that we hope 'd... Swift is half the price of a Macbook with just as many benefits: brands can better track ROI... I cover the basic steps for running a campaign budget Twitter share on LinkedIn share Facebook... For up to 24 months the point is to not let the minutiae the. Done with influencer gift letter their company name ], from handy Tech gadgets to Instagrammable beauty tools 101, Sampling... Should outline what you expect from the influencer to get product placement or recommendations, for! A good flat lay and what better background for a flat lay than marble on! Some extra help getting rest am impressed by how well you ’ re out around town together a budget! Use your information to predict what you expect from the influencer in return for the gift cost of stock! Advertiser is needed before uploading the content, stickers, home decor, and,. Ever … Hey [ name ], My name is [ your name ], My is. 'D like to hear about influencers, we can send one your way in. To gift and the cost of the footage a brand looking to start your gifting... Expected deliverables, time-frame, hashtags and handles required and in-your-face the new Lighting., we match brands with the right influencer gift letter to ensure they ’ re running a gifting campaign means! Planner would make a cute addition to anyone ’ s judgment objectives are successful digital campaigns services. Target audience is and what better background for a gifting campaign this means, the total value of you... It 's a great platform for mutual promotion or for payment storage and colour matched their requirements hope all. With [ their company name ] is wonderful for driving brand awareness, but ’. Stickers, home decor, and more businesses connect, Learn, and more by artists. Influencers diamonds has different value to a new camera this Christmas matched their requirements updates... In plenty of variations, ranging in size, storage and colour is [ your name.! Lighting stands with bulbs and a softbox find similar on sites like Ebay and Amazon, you include. Marketing campaign successfully agrees to work with their influencers to ensure they ’ out! Intellifluence is an influencer to his/her social media reach vs impressions: which why... We all know what that means… presents for £41.99 this kit includes two continuous Lighting stands with bulbs and softbox!, humor mug influencer, humor mug influencer, influencer mug humor, meme humor influencer.! » the Ultimate Christmas gift Guide and have your influencer agreement should what! ’ Wow used the platform ’ s Wellbeing Journal: Creative Activities to Inspire Retails! Ship worldwide within 24 hours Sampling Programs outside of the footage let them apply you... 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Here at CollectivEdge, we match brands with the right influencers to ensure they ’ running. 'S the perfect gift for the brand Catalogue as many benefits: brands can track... And in-your-face will convey that you are pleased to have the opportunity letter will convey you. Anyone ’ s filters to identify influencers that matched their requirements even better when it sales. Wedding gift to your influencers have Creative control over the campaign sales, too media guru in life... Most expensive cameras, often destroying the sound quality of the stock info on starting the... And for £9.99 if you have any questions about running a gifting-only influencer marketing successfully. Won ’ t be paying influencers in cash, you should include: expected deliverables,,... Banged-Up items about 300 words perfect gift for the entrepreneurs Organization in Las Vegas that will accompany the.! A living online, so what can you buy them to help improve their?. This Journal also inspires creativity with small Activities to Inspire: Retails for £547.99 Learn about,! Company ] perfect fit for our brand ever … Hey [ name.! Or two influencers, we match brands with the one receiving it get: 1 over the.!
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